Us #Over40 ladies can be a tough crowd to shop for over the holidays. So here are three tips for choosing stylish gifts that bust myths we hear every day.
MYTH: “She has everything already!”
REALITY: I can’t think of anyone who really has everything. This is when it’s time to find customized pieces like a letter necklace like Andrea Montgomery’s gold and silver charms. Or a hand-painted silk scarf like Chetna Singh’s Indian influenced designs. Buy from new designers and brands that she won’t see in the department store, but offer quality clothing and accessories.
MYTH “I can’t afford to buy jewelry she would like.”
REALITY: We all love jewelry that has an intriguing story behind it no matter the price. I’ve been turned on to OHBON Fashion Designers this year. Made in the U.S., these pieces are re-imagined settings for vintage crystals, coins and charms. Their Dark Angel necklace with a St. Michael medallion that protects and heals. And each vintage piece is a little different, so she’ll never run into a replica. Sarah Martin Benrich creates chunky stone jewelry that vary from piece to piece.
MYTH: “She doesn’t like commercialized holidays.”
REALITY: This woman most likely wants to support brands that are environmentally friendly, or practice socially responsible hiring practices or promote struggling artists. Zink brand totes are made from vegan materials; and their embroidered clutches are made by women in Central America who have been passing down their skills for generations. Let’s also consider beauty products that use organic ingredients like The Beauty Jar’s Date Night serum or Vitamin C Serum. If a whimsical “Irreverent Buddha” doesn’t put a smile on her face, I don’t know what will.
Honey & Abernathy’s owner Melissa Clark made these amazing bracelets for my very tight-knit group of college friends. My bracelet is a sentimental treasure that brings loving memories to mind each time I wear it. If your gift tells a story or sparks a cherished memory, commercial turns to personal in a snap.
Not that hard to please an #Over40 woman – we’re sentimental, thoughtful and love gifts from the heart.
Enjoy your holiday season and please visit all of the amazing emerging brands, small businesses and rising stars featured in the SheSpark Holiday Gift Guide that launches November 30th, 2015!
Cheers,Thea Wood Austin’s Signature Stylist 512.217.9869